I bought a Ultimaker 2 for Christmas and opened the box on 24th Dec. As others I paid full price and purchased from Adafruit. Now I see that just 11 days later my machine is out of date and the next generation is offered at the same purchase price. I just checked the Adafruit reseller return policy and they *** do not accept *** open box returns. So as I see it my machine has now instantly devalued and there is no recourse. This isn't a very satisfying situation to treat customers this way, particularly when they are buying a premium product at an already elevated price. In fact, this isn't OK at all and I am pretty irritated and discouraged. This is no way to engender customer loyalty. As of now I would not recommend Ultimaker to someone else based on this sharp practice. At the very least Ultimaker should offer a free or highly discounted upgrade kit to buyers who purchased within a limited time window. It's not as if Ultimaker provided any forward looking guidance or heavily discounted the existing Ultimaker 2 model. I feel as though this is an unacceptable way to dump the existing models in the run up to the holidays and leave customers burnt a few days later. It is not as if this is a low price, low margin product.