Hi! Here are my ideas for the hero images! Before you see them, I would like to apologize for leaving them just as sketches, but I had very little spare time. Be sure that time I couldn't spend designing 3D models was spent thinking were to place each thing!
After looking for different home pages, I realised that as there will be lots of links or information, it was important to keep this page as simple as possible.
HOME PAGE. I took the molecules idea from the StudioSpass briefing and using a dodecahedron I designed a simple and random object that would allow to connect sticks, pencils or other 3D printed objects to create a random and expansive design.
I chose the dodecahedron as it’s shape forces the user to create a random shape, breaking the idea of vertical/horizontal structures.
This is planned to be more aesthetical than functional. Different colours would be used to create the dodecahedrons, and they would be used to show a random but rational design.
PRODUCTS PAGE. Again, in this case, in the Products page, I found out that it was a generic page. Here the different products are placed, showing the variety that exists in Ultimaker’s catalogue.
I decided that the best scene would be a city. All the products are different, they create an ecosystem, and as they have the ability to create things, there would be necessary to show some of the different creations. A city, with bridges, vehicles, houses and skyscrapers would be perfect to show a wide range of objects that can be done. Also, the 3D printers would blend with the environment, creating a futuristic and beautiful skyline.
ULTIMAKER 2. As the Ultimaker 2 is the model from which all the other models came from (except from the Ultimaker Original), I placed our planet on it’s hero image. This 3D printer’s attributes are more generic, and we could summarize it in: it’s an incredible 3D printer. Due to this, I decided that showing a complex construction would fit with the expectations of potential users, as they will look for the maximum quality.
The planet would be composed by different pentagons and hexagons that would have some carvings that would finally show the different continents and countries.
ULTIMAKER 2 GO. Choosing a scene for the Ultimaker 2 Go was really easy. Nowadays people look for big 3D printers without considering that great things can be done with a little (and more portable) 3D printer.
With the Ultimaker 2 Go I would place it right in the middle of the mountains, with some houses and beautiful clouds. The houses and the mountains would consist of different parts that would finally create the scene.
ULTIMAKER 2 EXTENDED. This one was also easy to choose. The Ultimaker 2 Go story was about doing a big thing with lots of pieces. In this case, what we need to show is that bigger things can be done in a single print, and a spaceship is something that would look awesome while being printed (without suppor material, if possible).
This scene is about an Ultimaker Spaceship (with it’s brave Ultimaker astronaut) that lands on a unknown planet to find an old lunar module. Behind the landing strip there’s hidden a fluffy and curious alien that wants to see that great spaceship.
Personally, this is my favorite scene, as I can even imagine a script for a movie. Ultimaker should really design spaceships!
MATERIALS. What I find more important when looking for great quality filament is the different colours that are available. I chose the owl scene for the material page for a simple reason, and it’s that you can find any colour in nature, and there wouldn’t be any strange colour combination.
Also, textures can make a colour look different, so I planned to make the next with raw filament (not a 3D printed model), so it would have a different style, but still being part of the materials available.
The leaves, raw filament and eggs would use different colours, and even experimental materials (such as woodfill or bronzefill) could be used for the owl.
ULTIMAKER ORIGINAL. Although the Ultimaker 2 (and every 3D printer) is related to the Maker culture and all the things that involve a DIY process, we must admit that the Ultimaker Original is 100% DIY and maker.
I imagined a scene where nature and technology were combined to create awesome things, and the Ultimaker Original was the main character. Compared to the Ultimaker 2, this one might look a little bit more home-made as it has those beautiful wood panel. As in this scene we wanted to create vehicles using sticks as frames, using a more natural looking 3D printer would bring people closer to the idea that 3D printing is not here as a substitute for all the natural things, but to combine with it.
In this scene people will see the amazing printing quality of the Ultimaker Original and they will se how 3D printed models can be combined with natural objects such as sticks.
SOFTWARE. When I think about software, I can only imagine Cura. As I wanted to show in a visual way the possibilities of the software, I created a simple scene where the most used options would be shown.
We present a magic trick where some cute rabbits were multiplied, but something went wrong and they bacame bigger and bigger. As you can see, I show the possibilities when resizing and multiplying models.
I hope you've enjoyed my ideas!